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Privacy Policy

OVERVIEW

At Plum Living we believe your privacy is of the utmost importance. With this in mind, we designed this privacy policy to inform you of how we collect and use your personal information.

This privacy policy is established and followed by Plum Lifestyle Ltd., operating as Plum Living and its affiliated companies, which market jewellery and other products through a variety of promotional campaigns. Our Privacy Policy is based on the Canadian Standards Association's "Model Code for the Protection of Personal Information" (the "CSA Model Code").The CSA Model Code also forms the basis for the Canadian federal government's privacy legislation, the "Personal Information Protection and Electronic Documents Act" (PIPEDA), which came into effect on January 1, 2001. We believe that our Privacy Policy fully complies with this new legislation. This privacy policy is available on the Plum Living website: www.plumliving.com.

Plum Living reserves the right to revise and update this privacy statement at any time and any personal information collected will be subject to the version of the Privacy Policy in effect at the time of such collection. Therefore, we suggest that you revisit our website and review our privacy policy regularly, to be sure that you are familiar with our current practices.

ACCEPTANCE OF PRIVACY POLICY

We want to communicate with you only if you want to communicate with us.

By using the Plum Living website, you signify your agreement to our privacy policy. If you do not consent to our use of your personal information as outlined in this privacy policy, you have two choices:

1. You can elect not to purchase our product or service, in which case no personally identifiable information about you will be assembled or dealt with by Plum Living—or:
2. You can "opt out" of receiving communications from Plum Living in the process described later in this privacy policy.

This privacy policy and all of our legal obligations under this policy are subject to the laws of British Columbia, Canada, regardless of the location of any of our customers or other persons who may be accessing this site.

WHAT IS PERSONAL INFORMATION?

You may visit our website without revealing any personally identifiable information. However, in order to purchase goods or services through this website, you will be required to provide us with certain personally identifiable information.

Personally identifiable information means any information that may be used to identify an individual, including, but not limited to, a first and last name; home, billing or other physical address; an email address; phone number or other contact information; and a credit card number and expiration date. When you volunteer your personally identifiable information to us, you are giving us your consent to the collection, use and disclosure of your personally identifiable information as set forth in this privacy policy.

Where products or services are purchased from us we (and in some cases service bureaus who provide payment processing and other services to us) may obtain some financial information, such as credit card or bank account information if a customer pays by credit card or cheque. However, this information is only retained by Plum Living until the customer's payment is processed, and is then purged from our records. It is never shared with anyone outside our organization, affiliates and service bureaus.

COLLECTION OF PERSONAL INFORMATION

We collect personal information from our customers mainly during the initial purchase process. All of the personal identifying information we collect is provided to us voluntarily. Although some of the personal identifying information is necessary to deliver products and services (e.g., an address is required to buy products and services), some other information is circumstantial (e.g., your decision to purchase a product or service is an indication that you are interested in the kinds of products and services we offer or similar items, etc.). The personal information you provide to us may be combined with other information (such as demographic information and past purchase information) available from our records, from records compiled by our affiliated companies, and other sources.

We will not share personally identifiable information with any person outside of our associated companies and service bureaus if you follow the simple opt-out procedure described below. If an opt-out is not submitted, we will rely upon your consent to our use and disclosure of your personal information as set out in this policy.

We may share your personally identifiable information with authorized third party partners, contractors or agents in the course of providing our services. Examples of third parties that we may share your information with include: fulfillment companies, webhosting companies, or financing companies. Third parties are provided with the minimum amount of personally identifiable information necessary to complete the requested service, product or transaction.

In the event of a merger, acquisition, or change of control of Plum Living, customer data would be considered a business asset and would be transferred. We will disclose information we maintain when required to do so by a governmental or regulatory body or in response to a court order, warrant or a subpoena. We may also disclose personal information to protect the safety and security of our customers or in circumstances where we reasonably believe that doing so is in your best interests.

DO WE DISCLOSE YOUR PERSONAL INFORMATION TO THIRD PARTIES?

As noted in this policy, with your consent we may share your personal information with other marketing companies. However, this personal information is limited to information which you have voluntarily provided to us, such as your name and address, and to criteria regarding your potential interests and other demographic and geographic information. As noted above, no financial information we may obtain is ever provided to anyone outside the Sponsor's organization, affiliates and service bureaus.

WHY DO WE COLLECT PERSONAL INFORMATION?

We need to collect certain personal information from our customers in order to process and fulfill their purchases of products and services from us. For example, we need your full name and address to send your purchase to you, as well as financial information to process your payment for the items purchased.

This information may be used to inform you regarding Plum Living products and services including product updates, contests and surveys. As well, we may use the personal data we collect for systems administration and troubleshooting purposes, to analyze and improve our website's content and promotions, and to respond to your inquiries.

AGGREGATE INFORMATION

In addition to the above usages of personal information, we may also collect users' interests, demographics and purchasing behavior in order to improve the design and usability of our website and to improve the effectiveness of our marketing campaigns. Other information such as IP addresses and browser types may also be collected in order to generate non-identifying and aggregate profiles from personal information provided during registration.

USE OF COOKIES

"Cookies" are small text files from a website that are stored on your hard drive. Cookies themselves do not typically contain any personally identifiable information and are designed to make using our website more convenient by, among other things, saving your passwords and preferences for you. The information derived from these cookies and other technological tools we may employ (such as clear gifs/web beacons) may be analyzed for statistical purposes.

If you are concerned about the use of cookies, you may be able to direct your internet browser to alert you whenever a cookie is being sent to your hard drive. You may also delete a cookie manually from your hard drive through your internet browser or other programs. Please note, however, that some parts of our Website will not function properly or be available to you if you refuse to accept a cookie or choose to disable the acceptance of cookies.

HOW DO WE KEEP OUR INFORMATION STORAGE SECURE?

Our commitment is to protect the personally identifiable information that you share with us. Although complete privacy and security are not yet possible when transferring information via the internet, we have implemented a number of security procedures that we consider reasonable and appropriate in the prevention of unauthorized release, misuse or access to the personal information we collect and maintain. For example, our computer database information is firewall protected and we employ procedures and organizational measures to limit access to your personally identifiable information. Only authorized Plum Living (and affiliated company and service bureau) personnel have access to any stored personal information we collect from our customers. As noted, bank account or credit card information you submit to us is always deleted from our records once the payment for which it was provided has been processed and honored by your financial institution. As we evaluate new technologies for protecting information, we may upgrade our information security systems.

HOW TO OPT-OUT

Providing personally identifiable information to Plum Living is optional and you may withdraw your consent at any time. As noted earlier, some basic data is necessary to provide certain services, such as the confirmation and processing of client orders and responses to email inquiries. You have the right to opt-out of receiving communications from Plum Living. In order to opt-out, you may do either of the following:

1. You may send an email us at: optout@plumliving.com; or
2. You may write to Plum Living at the following mailing address:
   

   PLUM LIVING
   PO Box 97150
   Richmond Main Post Office
   Richmond, BC
   Canada V6X 8H3

Please note that in choosing to opt out, we may not be able to fulfill certain requests while allowing you access to certain benefits and features of our Website.

UPDATING YOUR INFORMATION

If you would like to update or change the personally identifiable information Plum Living has gathered from you, we will be happy respond to your request. To change or update your personal information, please send an email to: customerservice@plumliving.com.

DO WE COLLECT PERSONAL INFORMATION FROM CHILDREN?

Our products and services and our promotional activities relating to them are not intentionally targeted nor directed to persons under the age of eighteen. We do not intend to collect personally identifiable information from this age group. If we receive actual notice that a person under the age of eighteen has provided personal information to us, we will use reasonable efforts to remove such information from our database. However, we cannot be responsible for the submission to us of personal information by persons under the age of eighteen who do not advise us of their age, and we accept no liability for our inadvertent collection, use or disclosure of personal information from any person under the age of eighteen.

PRIVACY INQUIRIES OR COMPLAINTS

We welcome any questions or comments you may have regarding this privacy policy or the use of your personal information. You may write to the Plum Living Privacy Officer at the address indicated above or send us an email to privacy@plumliving.com if you believe that we have not complied with this Privacy Policy with respect to your personal information or if you have questions or concerns about privacy statement changes. Please include as much detail as possible in your correspondence and your inquiry or complaint will be investigated promptly.

For other terms and conditions that apply to the use of our website, please see our Plum Living Website Terms and Conditions of Use.

 

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